When electric vehicles transform the auto-driven landscape of the United States, what will low-to-moderate-income communities do? A new report from Lawrence Berkeley National Laboratory, “The Future of Transportation Electrification: Utility, Industry and Consumer Perspectives,” evaluated this accelerating controversy and emerged with some solutions.
The only way to achieve climate targets in the Northeast is to start electrifying transportation and heating to a high level. According to the report “Action Plan to Accelerate Strategic Electrification in the Northeast,” a committee of over 30 stakeholders is laying the groundwork for a massive revamp of the region’s electric power consumption to meet climate goals.
On social media and at industry conventions, it is easy to find high-profile discussions on the technological revolution of electric grids. Experts on energy storage, distributed generation, and wireless options describe how emerging technologies are poised to transform the electricity sector. The hype is real. Energy companies are developing technologies at an increasingly rapid pace. But for all the attention on these new devices and expectations of market growth, there’s still no clear path to widespread adoption. As this series shows, several key barriers prevent technology adoption from keeping up with technology development.
Proven strategies for encouraging customers to use new technologies and seek financing are critical to the diffusion of energy efficiency solutions. Even with financing, energy efficiency programs face significant hurdles in driving customer demand, particularly in the small- and medium-scale markets. The recent Behavior, Energy & Climate Conference (BECC) 2014 offered insights on customer motivation.